SINO HOTEL GROUP CHRISTMAS CAMPAIGN 2017
We were asked to modernize the marketing materials used for the Group's Christmas Campaign, with the design to be used across range of print and web formats, including website banners, napkins and menus.
ILLUSTRATION AND PROPERTY ICON DESIGN
Each icon was designed to represent one of the hotels in the group, with each bearing a theme representing the dining options available for festive dinner services. For a crisp look, we decided upon a Scandinavian-inspired theme for the iconography, with light tessellation and layering for a cozy and intimate feel.
Client: SINO Hotel Group
Art Direction: Claire O'Brien